#FollowFriday: Tim McDonald (@tamcdonald)

Posted by on Feb 18, 2011 in Follow Friday, Social Media | 4 comments

Well, it’s Friday morning.

Had a terrific night last night at Social Media Club Chicago – watching Amber Naslund present on her new book The NOW Revolution. Great preso, Recommended.

Last night presented a great opportunity to hang out with lots of friends, and to make many new ones. I really enjoyed my time spent with Lisa Diomede, Barb Rozgonyi, Jeannie Walters, Mitch Byrne and so many others.

One of the guys I always enjoy hanging with  is Tim McDonald. Because of that (and for another reason you’ll read about shortly) Tim is this week’s Follow Friday!

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How Google Can Solve the Spam Problem

Posted by on Feb 17, 2011 in SEO & PPC | 8 comments

Google has a spam problem. We can quibble and debate about the severity of the problem, or the nature of it, but it exists (and it always has). And its been in the news quite a bit lately. The problem has been covered by the Wall Street Journal, The New York Times and the SEO industry on a weekly basis. Google even has a team dedicated to finding spam and keeping it out of search results, the search quality team.

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Does Social Media = SEO of 10 Years Ago?

Posted by on Feb 9, 2011 in SEO & PPC, Social Media | 4 comments

I had a terrific time last night presenting to a small group of Social Media Marketers here in Chicago. We talked a little bit about some SEO basics. Thanks to @Leyla_a for putting together such a great shindig.

One of the points I made during the presentation is that there are a LOT of parallels between where Social Media is today and where SEO was about a decade ago – and that Social Media leaders could benefit a great deal by reaching across the aisle and talking with SEO leaders in the industry and the enterprise. In fact, many “issues” facing Social Media (things that generate a lot of hyperventilation from within the social media sphere) have already been addressed (not all of them successfully, I might add) as SEO was introduced into the enterprise. Issues such as:

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Leadership Secrets of the Pittsburgh Steelers

Posted by on Feb 3, 2011 in Business & Leadership | 9 comments

I’m an unabashed Steeler fan. Have been for as long as I can remember. I was born in the ‘Burgh but moved to Chicago when I was only one year old. I remember my uncle John mailing me Steeler hats and scarves and wearing them to school. I learned many hard lessons during those elementary school years, but that’s a post for another day.

Today, as the Steelers march toward a possible seventh Super Bowl victory, I’ve been reflecting on the ways in which the lessons of Steeler teams current and past apply to business.

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The Power of Repetition

Posted by on Feb 2, 2011 in Marketing & Advertising | 4 comments

I want to share a story with you.

I was born in Pittsburgh but grew up in Chicago. After flitting about the country throughout most of my 20s and 30s, I had an opportunity to move back to Pittsburgh to take a promotion for work. Our sales force was expanding and I took over a newly created sales team that covered the PA and upstate NY region.

We were living in a beautiful suburb of Pittsburgh called Cranberry Township – gave me perfect access to freeways going north and south and the PA turnpike going east and west – so I can easily get where I need to go. Just me, my wife and our two sons Connor & Owen.

The facts of the following story are true. I remember them so clearly for reasons that will soon become abundantly clear (I hope).

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Is Google Eating Itself?

Posted by on Feb 2, 2011 in Business & Leadership | 11 comments

Google is the undisputed king of search. Of that there can be no doubt. With billions and billions in revenue the Google algorithm is the undisputed jewel of the Internet. However, recently there have been a number of articles which have portrayed Google search results as less reliable and more filled with spam than ever before. Recently, Google spam king Matt Cutts blogged that despite the perceptions to the contrary, internal data shows Google results are better than ever.

Nevertheless, the perceptions of spam problems persist. Ironically, in my view, Google is directly responsible for a good bit of the spam that peppers its search results, but not in the way you might think.

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Eliminate Twitter Auto DMs In 4 Easy Steps

Posted by on Jan 11, 2011 in Social Media | 8 comments

I hate Twitter auto DM messages. I realize hate may be a bit of a strong word. But I genuinely hate them. I hate them so much that I kicked off this blog nearly two months ago with a post all about how much I hate auto DMs.

By the way, I’m not the only one that hates them. Turns out you probably hate them too! You see, as I was drafting that post, I saw a blog post from Augie Ray, twitter pal extraordinaire and Social Media Analyst at Forrester. Turns out Augie conducted a survey, and most people hate Twitter auto DMs (by a 40 to 1 margin).

Augie and I agree that Twitter auto DMs suck. Individually, we’ve been crusading on behalf of all of you to stamp out the auto DM one Twitter user at a time. I’ve been following Augie’s lead. I respond to each auto DM with the following DM back:

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