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I don’t know about you. But for me, personal development and conference dollars are always a challenge. It can be difficult to justify the expense. There’s really two sides to that justification. There’s the expense side of the equation; then there’s the value side.

In short, every business wants to know “what are we getting” and “what’s the cost”? It’s a value for money decision. We all want a great deal of information and a low out of pocket cost when considering where to spend our conference dollars.

I know I do.

And that’s exactly what makes Social Slam such an amazing conference. I’m going to spend the next few minutes trying desperately to convince you that you should join me and 599 other people April 27th in Knoxville at Social Slam.

Social Slam is Amazing Low Cost

This is an easy one, so let’s get it out of the way.


That’s not a typo. $89. Not $289. Not $589. Not $989. EIGHTY NINE bucks!

That’s beer money. For a Friday night.

The cost excuse just went out the window.

Social Slam Agenda = Amazeballs


Now that the money thing is out of the way, I’m sure you’re thinking – “Well. You get what you pay for! So if the ticket is cheap, the content is bound to be pretty awful.”

Nope. Wrong again.

Just check out this lineup:

Tom WebsterJay Baer


Stephanie WonderlinSam Fiorella

Clicking on any image above will bring you right to that speaker’s web site.


Gini Dietrich: Waking Up to a World of Integrated Communications

Social Slam One
Blogging by Stanford Smith
Video Marketing by Stephanie Wonderlin
LinkedIn by Jon Moss
Facebook by Lynsay Caylor
Community Management by Marisa Peacock

Tom Webster: Drowning In Data: How To Save Yourself

Social Media Start-Up — Strategies for the Beginner: DJ Waldow (Moderator), Stanford Smith, Stephanie Wonderlin, Marcus Sheridan
Understanding the New World of Social Search Sam Fiorella (Moderator), Eric Pratum, Sean McGinnis (hey, that’s me!)
Using Social Media to Drive New Product Innovation Jay Baer (Moderator), Amy Kenly, Clinton Bonner

Mitch Joel: Six Pixels of Separation: How Marketing Connects in a Connected World

Social Slam Two
Four Inspiring New Social Media Voices
“I’m a Doctor, and I’m Helping People through Social Media” – Dr. Alice Ackerman
“The Spirituality of Social Media” – Billy Delaney
“Combining Email and Social Media for Marketing Magic” – DJ Waldow
“Tipping Points in Content Marketing” – Marcus Sheridan

Mark Schaefer: Return on Influence: The New Rules of Creating and Leveraging Power on the Social Web

Holy crap!

This conference is so filled with amazing smarts and gifted presenters. Our little breakout session is pigeonholed where exactly? In between Jay Baer and DJ Waldow? Holy shit. This is like going up against Meryl Streep for best actress – TWICE! We’ll be lucky to pull 30 people into that room… Ah well, we’ll muddle through it. That’s not the point. The point is this…


Now remember that a ticket is only $89.

Now please tell me I’ll be seeing you in Knoxville exactly one month from today.

I’ll be there. All two of my friends will be there (You both know who you are!).

It’s not too late to register.

And I sincerely hope you that you will, if you have not yet done so. It’s clearly worth the ticket price.

If you’re attending, please give me a shout out in the comments below. I look forward to connecting with you live and in person!

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Sean McGinnis

Director, Digital Marketing at Sears Parts Direct
Sean McGinnis is Director, Digital Marketing at Sears Parts Direct. He is also a (digital strategist, blogger, consultant ) and public speaker. You can find Sean on